Face of Black’s Secret

 NYARKOA Darko-Ampem, a 24 year-old final year student of the Central University College was last Sunday crowned the first ever Face of Black's Secret at the La Palm Beach Hotel, Accra.
 For her prize, she was given access to a brand  new Kia Cerato Saloon car for official use during her one year reign, GH¢ 6,000 annual allowance, and  a one-year supply of Black's Secret products as well as a brand endorsement contract and sponsors’ products.
 Miss Darko-Apem will also serve as the brand ambassador and also engage in PR activities for Black's Secret, a beauty product company.
 Geraldine Partington and Jasmine Nkrumah both from the University of Ghana,  emerged first and second runners up respectively. They received GH¢ 1,500  and GH¢1,000 cash respectively, Black's Secret products as well as souvenirs from sponsors.

The rest of the contestants  recieved consolation prizes from sponsors and  products from Black's Secret.
 Face of Black's Secret, an initiative of Berlin Investment was launched early this year to search for a unique young lady of African ancestry to be the official 'face' of Black's Secret products.
 In all, 14 girls contested for the crown. The ladies went through make up application session, catwalking, self comportment, PR lessons and photo sessions .
 According to the C.E.O of Berlin Investments Limited, Mr Bernard Kingsley Annoh, management decided to give the opportunity to a unique young lady and thereby push this  'unknown face' into the limelight and to stardom, instead of using a celebrity to endorse the product.
 “This is not a beauty pageant but a search for a photogenic black woman with beautiful skin, graceful, charming, elegant and well spoken. We will also begin a training session for people interested in make-up artistry and beauty theraphy”, he said.
 Berlin Investment Limited is the manufacturer and distributor of Black's Secret beauty products. The products range from press powder, cream to powder foundation, loose powder, waterproof mascara, lip gloss, eye-shadow and facial wipes.
 The event was laced with music from Bernice Offei and GMA's winners for Reggae Song of the Year, Wutah.